Archive for April, 2011
Tipp-Ex – Write and Re-write interactive YouTube campaign
By sara - Last updated: Wednesday, April 20, 2011
Tippex has created a video where users get to engage and choose the ending. It contains a hunter that cannot shoot the bear and tipp-ex’s out the “shoots” and asks the viewer to write something else. The ability to insert click functionality into a video means online advertisers can be incredibly creative, without resorting to [...]